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	<title>YAYO &#187; advertising</title>
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		<title>Perlen der Werber-Zunft</title>
		<link>http://ya-yo.de/designadvertising/perlen-der-werber-zunft</link>
		<comments>http://ya-yo.de/designadvertising/perlen-der-werber-zunft#comments</comments>
		<pubDate>Sun, 07 Feb 2010 23:06:14 +0000</pubDate>
		<dc:creator>tesla</dc:creator>
				<category><![CDATA[design&advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[Agenda]]></category>
		<category><![CDATA[agentur]]></category>
		<category><![CDATA[berlin]]></category>
		<category><![CDATA[handwerk]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[imagecampaign]]></category>
		<category><![CDATA[imagekampagne]]></category>
		<category><![CDATA[kampagne]]></category>
		<category><![CDATA[lied vom handwerk]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mit haiti hat das nichts zu tun]]></category>
		<category><![CDATA[musik]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[scholz]]></category>
		<category><![CDATA[scholz&friends]]></category>
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		<category><![CDATA[werbespot]]></category>
		<category><![CDATA[werbung]]></category>

		<guid isPermaLink="false">http://ya-yo.de/?p=511</guid>
		<description><![CDATA[
Imagekampagne &#8220;Das Handwerk&#8221;
Scholz&#38;Friends Berlin/Agenda
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			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="560" height="340" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/1TwIUgd7eb0&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="560" height="340" src="http://www.youtube.com/v/1TwIUgd7eb0&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Imagekampagne &#8220;<a title="Das Handwerk" href="http://www.handwerk.de/" target="_blank">Das Handwerk</a>&#8221;</p>
<p><a href="http://s-f.com" target="_blank">Scholz&amp;Friends Berlin/Agenda</a></p>
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		<title>Sounds familiar?</title>
		<link>http://ya-yo.de/designadvertising/sounds-familiar</link>
		<comments>http://ya-yo.de/designadvertising/sounds-familiar#comments</comments>
		<pubDate>Thu, 05 Nov 2009 17:01:25 +0000</pubDate>
		<dc:creator>tesla</dc:creator>
				<category><![CDATA[design&advertising]]></category>
		<category><![CDATA[ad]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[budget]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[insane]]></category>
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		<category><![CDATA[true]]></category>

		<guid isPermaLink="false">http://ya-yo.de/?p=455</guid>
		<description><![CDATA[
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		<title>*1* YEAR of intelligent design and meta-blogging</title>
		<link>http://ya-yo.de/blogswebstuff/aeffaeff</link>
		<comments>http://ya-yo.de/blogswebstuff/aeffaeff#comments</comments>
		<pubDate>Mon, 01 Jun 2009 21:50:05 +0000</pubDate>
		<dc:creator>tesla</dc:creator>
				<category><![CDATA[blogs&webstuff]]></category>
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		<category><![CDATA[anniversary]]></category>
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		<guid isPermaLink="false">http://ya-yo.de/?p=350</guid>
		<description><![CDATA[At this point we wanna congratulate æffæff for enduring one successful year of entrepreneurship!
Not only is æffæff the agency of choice in every marketing-affair, &#8220;æffæff .der metablog&#8221; also provides you with most interesting articles about design, web, life and everything that&#8217;s important to talk about.
For many more successful years to come!


æffæff &#124; .intelligentes design
æffæff &#124; [...]]]></description>
			<content:encoded><![CDATA[<p><strong>At this point we wanna congratulate æffæff for enduring one successful year of entrepreneurship!</strong></p>
<p><strong><a href="http://aeffaeff.de" target="_blank"><img class="size-full wp-image-351 aligncenter" style="border: 0pt none;" title="logo_hellblau_bp" src="http://ya-yo.de/wordpress/wp-content/uploads/2009/06/logo_hellblau_bp.jpg" alt="logo_hellblau_bp" width="416" height="154" /></a></strong>Not only is æffæff the agency of choice in every marketing-affair, &#8220;æffæff .der metablog&#8221; also provides you with most interesting articles about design, web, life and everything that&#8217;s important to talk about.</p>
<p style="text-align: center;"><strong>For many more successful years to come!</strong></p>
<p><strong><br />
</strong></p>
<p><strong><a title="æffæff webpage" href="http://aeffaeff.de" target="_blank">æffæff | .intelligentes design</a></strong></p>
<p><strong><a title="æffæff blog" href="http://blog.aeffaeff.com/" target="_blank">æffæff | .der metablog</a></strong></p>
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		<title>A little lesson in&#8230; Marketing</title>
		<link>http://ya-yo.de/designadvertising/a-little-lesson-in-marketing</link>
		<comments>http://ya-yo.de/designadvertising/a-little-lesson-in-marketing#comments</comments>
		<pubDate>Thu, 02 Apr 2009 18:51:53 +0000</pubDate>
		<dc:creator>tesla</dc:creator>
				<category><![CDATA[design&advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[lara croft]]></category>
		<category><![CDATA[larasoft]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[rip-off]]></category>
		<category><![CDATA[sanitary]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[tampons]]></category>
		<category><![CDATA[tomb raider]]></category>

		<guid isPermaLink="false">http://ya-yo.de/?p=231</guid>
		<description><![CDATA[If you want people to reach out for your product, you have to make it likeable from the first step. For instance your product&#8217;s name: Customers have to connect positive impressions with your product and the brand, so the name can be one of the chances to make a sell. It&#8217;s not about making a [...]]]></description>
			<content:encoded><![CDATA[<p>If you want people to reach out for your product, you have to make it likeable from the first step. For instance your product&#8217;s name: Customers have to connect positive impressions with your product and the brand, so the name can be one of the chances to make a sell. It&#8217;s not about <a title="click to see japanese rip-offs" href="http://blog.aeffaeff.com/content/echt" target="_blank">making a rip-off</a> but to create a feeling of familiarity.</p>
<p>Having this in mind a german drugstore-chain launched their line of sanitary products for women. And to make it easy they decided to pick a name that&#8217;s audio-appearance has been already proved good&#8230;</p>
<p><a href="http://en.wikipedia.org/wiki/Lara_Croft"></a><a href="http://en.wikipedia.org/wiki/Lara_Croft" target="_blank"><img class="alignnone size-full wp-image-238" style="border: 0pt none;" title="larasoft" src="http://ya-yo.de/wordpress/wp-content/uploads/2009/04/larasoft.jpg" alt="larasoft" width="175" height="161" /></a></p>
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		<title>Lead Awards 2009 compendium</title>
		<link>http://ya-yo.de/designadvertising/leadawards-2009-compendium</link>
		<comments>http://ya-yo.de/designadvertising/leadawards-2009-compendium#comments</comments>
		<pubDate>Sat, 28 Mar 2009 19:07:05 +0000</pubDate>
		<dc:creator>tesla</dc:creator>
				<category><![CDATA[design&advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[bionade]]></category>
		<category><![CDATA[cartell no. 1]]></category>
		<category><![CDATA[claudia schiffer]]></category>
		<category><![CDATA[deichtorhallen]]></category>
		<category><![CDATA[documentary]]></category>
		<category><![CDATA[exhibition]]></category>
		<category><![CDATA[fashion]]></category>
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		<category><![CDATA[helmut schmidt]]></category>
		<category><![CDATA[hugo boss]]></category>
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		<guid isPermaLink="false">http://ya-yo.de/?p=205</guid>
		<description><![CDATA[




























http://www.leadawards.de
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			<content:encoded><![CDATA[<table border="0" cellspacing="3" width="450">
<tbody>
<tr>
<td><a href="http://www.kress.de/medien/red-bilder/10004/bionade%7E0.jpg" target="_blank"><img class="alignnone" title="Bionade - Botschaften (Messages)" src="http://www.kress.de/medien/red-bilder/10004/bionade%7E0.jpg" alt="" width="132" height="94" /></a></td>
<td><a href="http://www.nachhall-texter.de/wp-content/noah-kampagne.jpg" target="_blank"><img class="alignnone" title="Noah - Japan jagt noch immer (Japan still hunts)" src="http://www.nachhall-texter.de/wp-content/noah-kampagne.jpg" alt="" width="134" height="94" /></a></td>
<td><a href="http://www.spiegel.de/static/epaper/SP/2008/31/ROSPANZ20080310001-312.jpg" target="_blank"><img class="alignnone" title="Der Spiegel - Luxus-Benzin Cartell No. 1 (luxury gas)" src="http://www.spiegel.de/static/epaper/SP/2008/31/ROSPANZ20080310001-312.jpg" alt="" width="92" height="121" /></a></td>
</tr>
<tr>
<td><a href="http://diepresse.com/images/uploads/3/a/f/426927/thumbDi_coolesmccainbild_reuters20081031112026.jpg" target="_blank"><img class="alignnone" title="„Das Duell / McCain und Obama“, „Stern“ Nr. 44 , by Jim Bourg" src="http://diepresse.com/images/uploads/3/a/f/426927/thumbDi_coolesmccainbild_reuters20081031112026.jpg" alt="" width="123" height="94" /></a></td>
<td><a href="http://img239.imageshack.us/img239/9735/5371873zv6.jpg" target="_blank"><img class="alignnone" title="by Jason Harschbarger" src="http://img239.imageshack.us/img239/9735/5371873zv6.jpg" alt="" width="121" height="92" /></a></td>
<td><a href="http://api.ning.com/files/igqgfA-rMgWX753dvwXjLDEcyFH9bbjOkd4npd7SVjttnrrfAxIsDHK3wdfGmTQMgJxPUVGoS0IYaH7Fapilmn9PNR9Feno0/RoniHornuntitledNo.4.jpg" target="_blank"><img class="alignnone" title="by Roni Horn published in Süddeutsche Zeitung" src="http://api.ning.com/files/igqgfA-rMgWX753dvwXjLDEcyFH9bbjOkd4npd7SVjttnrrfAxIsDHK3wdfGmTQMgJxPUVGoS0IYaH7Fapilmn9PNR9Feno0/RoniHornuntitledNo.4.jpg" alt="" width="120" height="88" /></a></td>
</tr>
<tr>
<td><a href="http://1.bp.blogspot.com/_xgqHN6BQY9k/SUn7WMRBfPI/AAAAAAAACFk/j3oBFsMTZA0/s400/Bedoin.jpg" target="_blank"><img class="alignnone" title="by Geoffrey Cottenceau and Romain Rousset published in Mode Depesche" src="http://1.bp.blogspot.com/_xgqHN6BQY9k/SUn7WMRBfPI/AAAAAAAACFk/j3oBFsMTZA0/s400/Bedoin.jpg" alt="" width="127" height="101" /></a></td>
<td><a href="http://www.pdnonline.com/pdn/photos/stylus/73694-sinclairvii.jpg" target="_blank"><img class="alignnone" title="by Stephanie Sinclair published in Vanity Fair" src="http://www.pdnonline.com/pdn/photos/stylus/73694-sinclairvii.jpg" alt="" width="122" height="80" /></a></td>
<td><a href="http://img2.stern.de/_content/64/98/649838/HelmutSchmidtHinz1_750.jpg" target="_blank"><img class="alignnone" title="Volker Hinz, „Helmut Schmidt / Für immer Kanzler“, „Stern“ Nr. 52" src="http://img2.stern.de/_content/64/98/649838/HelmutSchmidtHinz1_750.jpg" alt="" width="118" height="78" /></a></td>
</tr>
<tr>
<td><a href="http://cache.boston.com/universal/site_graphics/blogs/bigpicture/2008_pt2/31_ramadan1.jpg" target="_blank"><img class="alignnone" title="by Sigit Pamungkas" src="http://cache.boston.com/universal/site_graphics/blogs/bigpicture/2008_pt2/31_ramadan1.jpg" alt="" width="128" height="76" /></a></td>
<td><a href="http://static.guim.co.uk/Guardian/world/gallery/2008/feb/05/germany/GD6113028@CAPTION-ADDITION---Ho-7201.jpg" target="_blank"><img class="alignnone" title="by Rene Werse" src="http://static.guim.co.uk/Guardian/world/gallery/2008/feb/05/germany/GD6113028@CAPTION-ADDITION---Ho-7201.jpg" alt="" width="118" height="84" /></a></td>
<td><a href="http://4.bp.blogspot.com/_xgqHN6BQY9k/STY5DCtvJsI/AAAAAAAAA8U/Y18ul5RvUJs/s400/portfolio6.jpg" target="_blank"><img class="alignnone" title="by Andreas Achman published in Süddeutsche Zeitung" src="http://4.bp.blogspot.com/_xgqHN6BQY9k/STY5DCtvJsI/AAAAAAAAA8U/Y18ul5RvUJs/s400/portfolio6.jpg" alt="" width="108" height="144" /></a></td>
</tr>
<tr>
<td><a href="http://lalila.files.wordpress.com/2008/07/hugo-snejana.jpg" target="_blank"><img class="alignnone" title="Hugo Boss - Campaign 08" src="http://lalila.files.wordpress.com/2008/07/hugo-snejana.jpg" alt="" width="123" height="171" /></a></td>
<td><a href="http://www.kultur-online.net/files/exhibition/03_714.jpg" target="_blank"><img class="alignnone" title="Annuschka Blommers und Niels Schumm, „Yves Saint Laurent“, „Mode Depesche“ Nr. 8 " src="http://www.kultur-online.net/files/exhibition/03_714.jpg" alt="" width="130" height="173" /></a></td>
<td><a href="http://www.catwalkqueen.tv/vogue_june325348_cover.jpg" target="_blank"><img class="alignnone" title="Vogue“ Nr. 6, „Sex / By Mario Testino“" src="http://www.catwalkqueen.tv/vogue_june325348_cover.jpg" alt="" width="118" height="154" /></a></td>
</tr>
</tbody>
</table>
<p><a href="http://leadacademy.de/2009/ix/" target="_blank">http://www.leadawards.de</a></p>
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		<title>word-of-mouth advertising</title>
		<link>http://ya-yo.de/designadvertising/word-of-mouth-advertising</link>
		<comments>http://ya-yo.de/designadvertising/word-of-mouth-advertising#comments</comments>
		<pubDate>Thu, 15 Jan 2009 13:00:42 +0000</pubDate>
		<dc:creator>tesla</dc:creator>
				<category><![CDATA[design&advertising]]></category>
		<category><![CDATA[ad]]></category>
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		<category><![CDATA[food]]></category>
		<category><![CDATA[jung von matt]]></category>
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		<category><![CDATA[sesame]]></category>
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		<category><![CDATA[sushi]]></category>
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			<content:encoded><![CDATA[<p><a href="http://www.jvm.de/www/index_flash_de.php"><img class="alignnone" title="ehrmann strawberry-tongue // Jung von Matt" src="http://www.horizont.net/aktuell/agenturen/pages/protected/pics/4234-org.jpg" alt="" width="367" height="260" /></a></p>
<p><a href="http://flickr.com/photos/martinmitaka/2785754087/"><img class="alignnone" title="sushi-lips// Martin Merino" src="http://farm4.static.flickr.com/3018/2785754087_724ed75859.jpg?v=0" alt="" width="348" height="405" /></a></p>
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